Ettrick Bay forms the western edge of the 'waist' of Bute, a mile wide valley which runs 2.5 miles from Kames Bay in the east. The 'waist' of Bute, and Ettrick Bay in particular, is where the great Highland Boundary Fault terminates. To the north the landscape is highland in appearance and in fact, to the south is lowland and very fertile. Ettrick Bay has a mile wide sweep of sandy beach which faces Arran and Kintyre. It has been famous and popular for generations and is still a favourite place to spend a sunny, Summer day.

The bay is still a popular place for a family day out, and during the Winter months many locals enjoy a visit to the tearoom. The scenery is breathtaking in any season.

The Ettrick Bay Tearoom is the only building on the beach shoreline, and there are no other buildings anywhere near it. It stands on the site of a much larger pavilion that was built by the tramways company for holding concerts and dances during the busy Summer months. That pavilion was used until 1968 when it was destroyed during a January gale.

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